Your company just posted something routine. Within hours, it's trending for all the wrong reasons.
Welcome to rage farming.
Bad actors turn ordinary announcements into viral outrage. They exploit algorithms. They weaponise psychology. And they can destroy reputations faster than you can say "crisis management".
This webinar is for the people who have to clean up the mess. Risk managers. Crisis Communication teams. Anyone who's ever watched a Twitter mob form and thought, "How do we stop this?"
You'll discover how rage farmers operate, spot the early warning signs, and build defenses before the storm hits. We'll cover rapid response tactics, stakeholder communication that actually works, and how to create a "Truth Bank", your arsenal against misinformation.
Most importantly?
You'll learn to protect your teams from the psychological toll of these attacks.
When you register for the Rage Farming Defence Toolkit Pass, you’ll walk away with more than just a webinar; you’ll gain a ready-to-use defence system against manufactured outrage.
Step-by-step breakdown of how rage farming works, how to detect it early, and exactly what to do in the critical first 24 hours.
Revisit the strategies anytime, or share with your team to build organisation-wide resilience.
A plug-and-play template to help you spot rage farming patterns quickly and launch a coordinated response before things spiral out of control.
Practical frameworks you can apply immediately to protect your organisation’s reputation, stakeholders, and staff. One hour. Real strategies and tactics. No corporate fluff.
Philippe Borremans
Crisis, Risk and Emergency Communications Consultant
Philippe is an independent crisis communication consultant who's worked with WHO, governments, and major corporations like IBM. Former President of the International Public Relations Association and author of "Mastering Crisis Communication with ChatGPT", he produces the "Wag The Dog" newsletter and podcast, helping organisations navigate reputation threats in the digital age.
You’ll learn how to:
Spot rage farming early.
Recognise the warning signs that separate manufactured outrage from genuine criticism — before it goes viral.
Respond fast in the first 24 hours.
Use a clear framework to act quickly and decisively, without amplifying false narratives.
Communicate with confidence.
Reassure staff, inform investors, and address the public with fact-based updates that build trust instead of fuelling the fire.
Build team resilience.
Protect your people, digital assets, and reputation from the long-term toll of coordinated outrage campaigns.
€97
One-time fee, EUR incl VAT (USD 114)
Spots are limited — reserve your place today.